McNulty Design

All-American Soap Box Derby

Multi-Product Presentation

A variety of objects were imagined and produced to showoff the iconic legacy of the Derby. The above T-shirt and yo-yo were part of a multi-product presentation to further brand the “All-American Soap Box Derby.” As I designed the various items, my emphasis was to highlight the rich history and tradition of the Derby. A slight patina was added to most items, accentuating its early roots.



Portfolio Details

CLIENT : All-American Soap Box Derby

TAGS : Logos, Print