McNulty Design

The Modern Fan Co.

Fan Company

This brochure concept references the simple shape of a circle, pulled directly from the logo, and is repeated throughout the cover and 2 page spread. A strong overlapping horizontal bar breaks up the shape of the circle to add contrast and interest, as well as to highlight the product information on each page. An additional grid, with smaller horizontal and vertical lines, is used to create layers of interest for the product’s technical drawings and gives depth throughout the piece.



Portfolio Details

CLIENT : The Modern Fan Co.

TAGS : Print